Simple, honest
pricing.
Free forever for athletes. Coach plans include Pro access for every athlete on your roster — no double billing.
Start free. Train seriously.
Everything you need to log, track, and improve.
Free
$0
/ forever
Everything you need to train seriously.
✓Full workout logger (weights, cardio, circuits, supersets)
✓3 saved templates
✓Unlimited workout history
✓PR tracking and streaks
✓Performance insights
✓Connect to a coach
✗Unlimited templates
✗Advanced analytics
Pro
Athlete Pro
$12
/ month
Unlock the full Bloc experience.
✓Everything in Free
✓Unlimited saved templates
✓Advanced analytics & trends
✓Priority support
On a coach plan? Pro is already included free.
Coach Plans
Every coach plan includes full Pro access for every athlete on your roster. Your athletes log free — you see everything.
Coach Starter
Up to 15 athletes
$59
per month
✓Pro access for all athletes (included)
✓Block periodization builder
✓Program assignment to roster
✓Compliance dashboard
✓Team messaging
✓Athlete progress tracking
✓REST API access
✗Per-athlete load overrides
✗Advanced compliance analytics
Most Popular
Coach Pro
Up to 35 athletes
$99
per month
✓Everything in Starter
✓Per-athlete load overrides
✓Individual progression tracking
✓Advanced compliance analytics
✓Webhook integrations
✓Priority support
✗White-label branding
✗Multi-coach admin
Coach Elite
Up to 75 athletes
$179
per month
✓Everything in Pro
✓White-label branding
✓Multi-coach admin roles
✓Advanced API + audit logs
✓FERPA compliance package
✓Dedicated onboarding
✓SLA support
Need more than 75 athletes? See Enterprise below. ↓
For university athletic
programs and large institutions.
Enterprise
For university athletic programs and large institutions.
✓Unlimited athletes and coaches
✓Institutional white-label branding
✓Multi-tier coach hierarchy
✓Medical, nutrition, sleep data integrations
✓Full FERPA compliance package + audit docs
✓EHR and sports science platform API connectors
✓Custom onboarding and staff training
✓Annual contract with price lock
✓Dedicated account manager
✓SLA with uptime guarantee
Starting at
$1,500
/ month · billed annually
+$20/athlete/month above 50 athletes
Example: 120-athlete D1 program
Base$1,500/mo
Overage (70×)$1,400/mo
Total$2,900/mo
Billed annually$34,800/yr
Everything, side by side.
| Feature | Free | Starter | Pro | Elite | Enterprise |
|---|---|---|---|---|---|
| Athlete logger | ✓ | ✓ | ✓ | ✓ | ✓ |
| Saved templates | 3 | ✓ | ✓ | ✓ | ✓ |
| Workout history | ✓ | ✓ | ✓ | ✓ | ✓ |
| PR tracking | ✓ | ✓ | ✓ | ✓ | ✓ |
| Connect to a coach | ✓ | ✓ | ✓ | ✓ | ✓ |
| Athlete roster | — | 15 | 35 | 75 | Unlimited |
| Pro access for athletes | — | ✓ Included | ✓ Included | ✓ Included | ✓ Included |
| Block periodization | — | ✓ | ✓ | ✓ | ✓ |
| Compliance dashboard | — | ✓ | ✓ | ✓ | ✓ |
| Per-athlete overrides | — | — | ✓ | ✓ | ✓ |
| REST API + webhooks | — | Basic | ✓ | ✓ | ✓ |
| FERPA compliance pkg | — | — | — | ✓ | ✓ |
| White-label branding | — | — | — | ✓ | ✓ |
| Multi-coach admin | — | — | — | ✓ | ✓ |
| Medical/nutrition/sleep | — | — | — | — | ✓ |
| Dedicated onboarding | — | — | — | ✓ | ✓ |
| SLA support | — | — | — | — | ✓ |
| Price | Free | $59/mo | $99/mo | $179/mo | From $1,500/mo |
Common questions
No. Every coach plan includes full Pro access for every athlete on your roster. You pay one plan price — your athletes log free with all Pro features unlocked.
Any athlete you've added to your team in Bloc. They don't need to be active — roster size is based on total added athletes, not monthly active users.
Yes. You can upgrade or downgrade at any time. Upgrades are prorated immediately. Downgrades take effect at the next billing cycle.
Bloc's institutional tier includes scoped API key access limited to enrolled athletes, audit logging of every data access per FERPA §99.32 disclosure requirements, explicit athlete consent at account creation, and a data processing agreement available for your institution's records office.
Yes — 14 days free on any coach plan, no credit card required. Your athletes can start logging immediately during the trial.